Friday, August 31, 2018

Nissan Heisman House | Calling All Heismans


From Bo Jackson to Baker Mayfield, Charles Woodson summons a legendary line-up of Heisman winners back to the Nissan Heisman House.

Monday, August 27, 2018

Explorer Drives 16,000 km Across Eurasia in Nissan LEAF


Renowned Polish explorer Marek Kaminski has completed his "No Trace Expedition,” a transcontinental journey from Poland to Japan in a new Nissan LEAF.

After covering a remarkable 16,000 kilometers, Kaminski has arrived in Japan.

Kaminski faced challenges throughout his expedition, but he said the Nissan LEAF performed well and proved it isn’t just a city car – it can be a reliable partner on long trips.

Saturday, August 25, 2018

Nissan Invests $170 Million in U.S. Assembly Plants to Build All-New Altima


  • Nissan has invested $170 million to upgrade its U.S. assembly plants with the latest in manufacturing technology to produce the 2019 Nissan Altima; Nissan has now invested nearly $12 billion across its U.S. manufacturing footprint.
  • Production of all-new Altima kicks off on Aug. 23 in Smyrna, Tennessee; the Nissan plant has produced nearly 4.6 million Altima vehicles since "Job 1" rolled off the line in June 1992.
  • All-new Altima, available this fall, offers ProPILOT Assist technology, two new engines and first available Intelligent All-Wheel Drive in a Nissan sedan in the U.S.

SMYRNA, Tenn. – Nissan North America has announced a $170 million investment in its Smyrna, Tennessee and Canton, Mississippi assembly plants to support production of the 2019 Altima. The announcement came as the company celebrated the start of production of the sixth-generation sedan at its Smyrna facility. With this investment, Nissan has invested nearly $12 billion across its U.S. manufacturing footprint.

"Nissan's continued investment in our manufacturing facilities underpins our commitment to building top-quality vehicles in the U.S., as well as our valued workforce and the communities where we do business," said Heath Holtz, senior vice president, Manufacturing, Supply Chain Management and Purchasing, Nissan North America, Inc.

Nissan's investment was used to upgrade Smyrna Vehicle Assembly Plant and Canton Vehicle Assembly Plant with the latest manufacturing technology. Upgrades included:

  • State-of-the-art laser brazing system in the body shop that gives the flexibility to weld the vehicles' sleek trunk lid.
  • Updated paint shop with a new polyurethane stone guard coat paint system that provides a more durable, best-in-class exterior appearance.
  • Calibration equipment that helps ensure the reliability and functionality of ProPILOT Assist technology. 

"The new Altima sets a new standard for the sedan market, and we are ready to bring it to the road for customers," said Holtz.

All-New Nissan Altima

Nissan is bringing excitement back to the mid-size sedan segment with the all-new Nissan Altima. The all-new Altima features:

  • Advanced Nissan Intelligent Mobility safety and driving aid technologies, including ProPILOT Assist and introducing Safety Shield 360 with Rear Automatic Braking.
  • Enhanced driving performance, including available Intelligent All-Wheel Drive.
  • Two new engines, including the company's world's first production-ready Variable Compression Turbo.
  • Expressive design with lower, wider and more athletic proportions.
  • New open, airy premium uplifting interior design.

The all-new Altima will be available in five grade levels, along with a limited-production "Edition ONE" launch model. It also will be available in an expanded number of global markets in the coming years.

The all-new Altima arrives on dealer lots in the U.S. this fall and will be produced at Nissan Smyrna and Nissan Canton assembly plants.

Smyrna Vehicle Assembly Plant

Smyrna Vehicle Assembly Plant is celebrating 35 years of manufacturing operations in 2018. The plant employs 8,400 people and has built more than 13 million vehicles since opening in 1983, with Altima accounting for nearly 4.6 million of those vehicles.

Nissan Smyrna currently produces six models: Altima, LEAF, Maxima, Pathfinder, Rogue and INFINITI QX60. In 2017, Nissan Smyrna produced more than 628,000 vehicles, making it the highest-producing automotive assembly plant in North America.

The Smyrna assembly line that produces Altima was recently recognized with a 2018 Bronze Plant Quality Award from J.D. Power, while Altima and Maxima sedans from that line ranked highest in their segments in the J.D. Power 2018 Initial Quality Study (IQS).

Thursday, August 23, 2018

Nissan GT-R50 by Italdesign is Driven at Goodwood


Nissan factory GT3 racers Lucas Ordóñez and Alex Buncombe headed to the Goodwood Festival of Speed to take the Nissan GT-R50 by Italdesign up one of the most famous hills in motorsport.

The first-ever collaboration between Nissan and Italdesign, the GT-R50 prototype shown at Goodwood could become the blueprint for an limited run of hand-built production vehicles. The 720ps vehicle commemorates the 50th anniversaries of both the GT-R, in 2019, and Italdesign, in 2018.

Spaniard Ordóñez and Brit Buncombe piloted the prototype up the 1.86km (1.16 mile) hill on the grounds of Goodwood House, West Sussex, England.

Tuesday, August 21, 2018

2018 Nissan Kicks - Intelligent Mobility & Safety


The new 2018 Nissan Kicks is packed with safety features like Nissan's Intelligent Mobility that lets you see and sense your surroundings like never before. And can even step in when you need it most.

Sunday, August 19, 2018

Tuesday, August 14, 2018

Sunday, August 12, 2018

Alfonso Albaisa on the Nissan GTR-50 by Italdesign


Alfonso Albaisa, head of Global Design, Nissan, tells us how it feels to finally see the prototype debut at Goodwood Festival of Speed

Wednesday, August 8, 2018

Monday, August 6, 2018

An Idea Coming to Life: Nissan GT-R50 by Italdesign


From concept to reality in little more than a year, Nissan and Italdesign have created a new prototype vehicle – Nissan GT-R50 by Italdesign – in their first-ever collaboration to celebrate two golden anniversaries: 50 years of GT-R, in 2019, and 50 years of Italdesign, in 2018.

Head of Nissan’s Global Design Alfonso Albaisa, Italdesign CEO Jörg Astalosch and Nissan Design Europe Vice President Mamoru Aoki describe the unprecedented collaboration between their designers and engineers, to create what could become the blueprint for a limited run of hand-built production vehicles.

The Nissan GT-R50 by Italdesign is based on the latest GT-R NISMO, reinterpreted with a European-style sensibility combining Japanese performance and Italian craftsmanship.

While Italdesign developed, engineered and constructed the car in Turin, Italy, the distinctive, exterior and interior designs originated from Nissan’s design centers in London and San Diego.

Saturday, August 4, 2018

Nissan Rear Door Alert Honks to Remind Drivers


Nissan's Rear Door Alert (RDA) is the industry's first system that uses the horn to remind drivers to check the back seat after the vehicle is parked. Nissan will add RDA as standard equipment to eight nameplates in 2019 and will make RDA standard on all four-door models by 2022.

Thursday, August 2, 2018

Nissan GT-R50 by Italdesign First Track Drive at Spa


The Nissan GT-R50 by Italdesign took a spin around the famed Circuit de Spa-Francorchamps ahead of the 2018 Spa 24 Hours.

The Nissan GT-R50 by Italdesign is based on the latest GT-R NISMO, reinterpreted with a European-style sensibility combining Japanese performance and Italian craftsmanship.